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Selling one to one

Featured in the The Twenty-first Century Leader training manual

By Larry Reynolds

Category: Leadership

Credit price: 2 download credits (Single user)

Selling and persuasion is a key influencing skill. By drawing on some of the expertise of those who sell products and services, this training activity gives participants some practical tools for selling ideas and concepts.

Participants reflect on their own experience of being sold to in order to identify what makes an effective salesperson. A practical exercise emphasises that listening is more important than talking, and this lead to a model of effective selling. A short role-play exercise demonstrates this model in practice.

Who is it for: This training resource is intended for use by trainers to encourage the participants to consider what makes a good salesperson. They then practise their skills at selling products, services and ideas.

Resource Type:Activity
Min Group Size:4
Max Group Size:20
Typical Duration:01:20:00
No of Pages:7

Resources: View standard resources for Fenman training activities

Purpose: This training resource is intended for use by trainers within the topic of influencing skills. It has strong links with ‘Trust and rapport’; we usually find it easier to buy from people we trust. The training activity is useful in training programmes covering influencing skills, leadership development, and process improvement.

Download the training activity, Selling one to one as featured in the Fenman training manual; The Twenty-first Century Leader